E-Books durchsuchen
Brand, Label, and Product Intelligence [2022]
- 1
-
Quality Certification in the Face of Agricultural Relocalization: Between Peaceful Coexistence and Tension—Analysis Based on Cheese Production in Occitanie (France)
- 2
-
An Exploration of the Effect of Background Music in Retail Stores on Moroccan Consumers’ Perceptions and Behaviors
- 3
-
Revitalising Town Centre Commerce: An Exploratory Study of Drivers Relating to Resistance
- 4
-
Consumption Values of Organic and “Beldi” Food Products in Morocco
- 5
-
Ethnocentrism Consumer Research: A Bibliometric Analysis Overview Over 1984–2021
- 6
-
The Impact of Mobile Phone Brand Personality on Brand Equity Among Albanian Consumers
- 7
-
How Fair is the Handling of the Claimant Customer? A Comparison Between the e-mail and Telephone Channels
- 8
-
Influence of Electronic Word of Mouth on Purchase Intention: Case of Facebook Groups Dedicated to Purchases on Foreign Websites
- 9
-
The Impact of Digital Influencers on Consumer Behavior: Towards a Conceptual Framework of Purchase Intention
- 10
-
Personal Branding of Professors in Social Media: A Choice or a Necessity in Our days?
- 11
-
From Chambord’s Brand Equity to the Construction of a Touristic Destination’s Image: A Reductive Marketing Approach
- 12
-
Designing Facebook Publications Focused on Hotel Customer Experience: How to Improve Brand Attitude and Booking Intention