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Synonyme wurden verwendet für: Brand equity
Suche ohne Synonyme: keywords:("Brand equity")
Verwendete Synonyme:
- brand value
- markenwert
-
The influence of brand equity on consumer responses
Emerald Group Publishing | 2013|Schlagwörter: Brand equity, Consumer-based brand equity -
Brand equity chain and brand equity measurement approaches
Emerald Group Publishing | 2023|Schlagwörter: Firm-based brand equity, Financial-based brand equity, Consumer-based brand equity -
Conceptualizing Destination Brand Equity Dimensions from a Consumer-Based Brand Equity Perspective
Taylor & Francis Verlag | 2012|Schlagwörter: Consumer-based brand equity, destination brand equity dimensions -
Prioritizing Brand Equity Methods From Customers’ Perspective for the Food Industry
Taylor & Francis Verlag | 2014|Schlagwörter: brand equity, brand equity assessment methods, brand equity stakeholders -
Constructing an index for brand equity: a hospital example
Taylor & Francis Verlag | 2011|Schlagwörter: brand equity, brand equity index -
Investigating Key Antecedents and Outcomes of Employee‐based Brand Equity
Wiley | 2020|Schlagwörter: brand equity -
The role of selected marketing mix elements in consumer based brand equity creation: milk industry in Vietnam
Taylor & Francis Verlag | 2021|Schlagwörter: brand equity, dimensions of brand equity -
Conceptualising tourist based brand-equity pyramid: an application of Keller brand pyramid model to destinations
Freier ZugriffDOAJ | 2017|Schlagwörter: brand equity, brand-equity pyramid, destination based brand equity -
Place brand equity: a model for establishing the effectiveness of place brands
Emerald Group Publishing | 2012|Schlagwörter: Place brand equity, Brand equity -
Creating consumer-based brand equity for customers by brand experience
Evidence from Iran banking industryEmerald Group Publishing | 2019|Schlagwörter: Brand equity -
Developing internal marketing strategies for measuring and managing employee-based brand equity
Emerald Group Publishing | 2023|Schlagwörter: Brand equity, Employee-based brand equity -
An empirical research of corporate social responsibility on creating the green brand equity: An exploratory of Vietnamese consumers' perception in the bank industry
Wiley | 2023|Schlagwörter: green brand equity, over green brand equity -
How does a Brand Reputation-Driven Construct Impact on Country Brand Equity? A Cross-National Study of Brazil and China
Taylor & Francis Verlag | 2019|Schlagwörter: country brand equity, place brand equity -
Measuring consumer-based brand equity for Indian business schools
Taylor & Francis Verlag | 2013|Schlagwörter: brand equity, consumer-based brand equity -
Role of Advertising and Promotion in Brand Equity Creation
Taylor & Francis Verlag | 2015|Schlagwörter: brand equity -
Employee based brand equity: a systematic review of literature, framework development, and implications for future research
Emerald Group Publishing | 2024|Schlagwörter: Employee based brand equity, Brand equity -
Branding cities, regions and countries: the roadmap of place brand equity
Freier ZugriffEmerald Group Publishing | 2021|Schlagwörter: Brand equity, Place brand equity -
Study of the Dimensions of Customer-Based Hotel Brand Equity
Taylor & Francis Verlag | 2010|Schlagwörter: hotel brand equity, hotel brand equity dimensions -
Search engine optimization and brand equity
Findings from a study on small and medium-sized enterprisesEmerald Group Publishing | 2023Schlagwörter: Brand equity -
An integrative model of destination brand equity and tourist satisfaction
Taylor & Francis Verlag | 2019|Schlagwörter: brand equity
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