Erscheinungsjahr
Medientyp
Format
Lizenz
Sprache
-
The influence of brand equity on consumer responses
Emerald Group Publishing | 2013|Schlagwörter: Consumer-based brand equity -
Fan Sponsor Acceptance: So, You Want to Join Our Sports in-Group?
Taylor & Francis Verlag | 2023|Schlagwörter: consumer-based brand equity -
Structural equation modelling of determinants of consumer-based brand equity of newspapers
Taylor & Francis Verlag | 2016|Schlagwörter: Consumer-based brand equity -
Impact of the antecedents of electronic word of mouth on consumer based brand equity: a study on the hotel industry
Taylor & Francis Verlag | 2019|Schlagwörter: consumer-based brand equity -
Conceptualizing Destination Brand Equity Dimensions from a Consumer-Based Brand Equity Perspective
Taylor & Francis Verlag | 2012|Schlagwörter: Consumer-based brand equity -
Consumer-based brand equity for Australia as a long-haul tourism destination in an emerging market
Emerald Group Publishing | 2010|Schlagwörter: Consumer-based brand equity -
Exploring the Sources of Consumer-Based Brand Equity in the Cryptocurrency Market
Freier ZugriffDeGruyter | 2022|Schlagwörter: consumer-based brand equity -
Hospitality Cobranding: An Experimental Investigation of Enhancement and Erosion in Consumer-Based Brand Equity
Taylor & Francis Verlag | 2016|Schlagwörter: consumer-based brand equity -
Inter-industry creative collaborations incorporating luxury fashion brands
Emerald Group Publishing | 2016|Schlagwörter: Consumer-based brand equity -
On consumers’ use, brand preference and equity of sports nutrition products
Emerald Group Publishing | 2019|Schlagwörter: Consumer-based brand equity -
Consumer-brand identity and online advertising message elaboration
Effect on attitudes, purchase intent and willingness to shareEmerald Group Publishing | 2020|Schlagwörter: Consumer-based brand equity -
Please tell me how sustainable you are, and I’ll tell you how much I value you! The impact of young consumers’ motivations on luxury fashion
Freier ZugriffTaylor & Francis Verlag | 2023|Schlagwörter: consumer-based brand equity -
Managing consumer-based brand equity through brand experience in Islamic banking
Emerald Group Publishing | 2017|Schlagwörter: Consumer-based brand equity -
Antecedents of Destination Brand Loyalty for a Long-Haul Market: Australia's Destination Loyalty Among Chilean Travelers
Taylor & Francis Verlag | 2011|Schlagwörter: consumer-based brand equity -
Consumer-based brand equity and status-seeking motivation for a global versus local brand
Emerald Group Publishing | 2011|Schlagwörter: Consumer based brand equity -
The Influence of Consumer-Based Brands Equity on Brand Loyalty Through Customer Satisfaction
Freier ZugriffDOAJ | 2022|Schlagwörter: consumer-based brand equity -
Measuring consumer-based brand equity for Indian business schools
Taylor & Francis Verlag | 2013|Schlagwörter: consumer-based brand equity -
Building OTT brand loyalty and brand equity: Impact of original series on OTT services
Elsevier | 2021|Schlagwörter: Consumer based brand equity -
Culinary destination consumer-based brand equity: exploring the influence of tourist gaze in relation to FoodPorn on social media
Taylor & Francis Verlag | 2022|Schlagwörter: consumer-based brand equity -
Animal Welfare Certification Seal and the Effect on Brand Equity: Consumer Perspective of Chicken Commodity
Taylor & Francis Verlag | 2023|Schlagwörter: consumer-based brand equity
Meine Suche schicken an (beta)
Schicken Sie ihre Suchanfrage (Suchterm ohne Filter) an andere Datenbanken, Portale und Kataloge, um ggf. weitere interessante Treffer zu finden:
Dimensions ist eine Datenbank für Abstracts und Zitate, die Informationen zu Forschungsförderungen mit daraus resultierenden Veröffentlichungen, Studien und Patenten verknüpft.
Im TIB AV-Portal können audiovisuelle Medien aus Wissenschaft und Lehre recherchiert und eigene wissenschaftliche Videos publiziert werden.
Im FID move kann nach fachspezifischer Literatur, Forschungsdaten und weitere Informationen aus der Mobilitäts- und Verkehrsforschung gesucht werden.
Der Open Research Knowledge Graph liefert strukturiert beschriebene Forschungsinhalte und macht diese vergleichbar.
Frei zugänglicher Ausschnitt der Verbunddatenbank K10plus des GBV und des SWB mit für die Fernleihe und Direktlieferdienste relevanten Materialien.