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Constructing luxury brands: exploring the role of consumer discourse
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Research into environmental marketing/management: a bibliographic analysis
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Intentional non-consumption for sustainability
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Implications of online social activities for e-tailers' business performance
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Corporate social responsibility brand leadership: a multiple case study
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E-relationship marketing: a cognitive mapping introspection in the banking sector
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Corporate social performance and consumer-retailer emotional attachment
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Dynamics of value propositions: insights from service-dominant logic
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The role of affiliation, attractiveness and personal connection in consumer-company identification
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Interpersonal trust in commercial relationships
Antecedents and consequences of customer trust in the salespersonEmerald Group Publishing | 2010| -
Uncovering the real effect of switching costs on the satisfaction-loyalty association
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