Pricing Power in Advertising Markets : Theory and Evidence (English)
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2022
- Book / Electronic Resource
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Title:Pricing Power in Advertising Markets : Theory and Evidence
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Contributors:Gentzkow, Matthew Aaron ( author ) / Shapiro, Jesse M. ( author ) / Yang, Yu ( author ) / Yurukoglu, Ali ( author ) / National Bureau of Economic Research ( issuing body )
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Published in:NBER working paper series ; no. w30278
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Publisher:
- New search for: National Bureau of Economic Research
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Place of publication:Cambridge, Mass
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Publication date:2022
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Size:1 Online-Ressource
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Remarks:illustrations (black and white)
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Type of media:Book
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Type of material:Electronic Resource
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Language:English
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Keywords:
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Source: