Year of publication
Subject
Type of material
Licence
Language
TIB reading rooms collection
LUH institutes collection
Synonyms were used for: Werbung
Search without synonyms: keywords:(Werbung)
Used synonyms:
- absatzwerbung
- advertainment
- advertisement
- advertising
- advertising promotion
- advertizing promotion
- kontaktanbahnung
- produktwerbung
- promotion
- publicity
- reklame
- verkaufswerbung
- wirtschaftswerbung
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Effect of Celebrity Endorsements on Consumer Purchase Intentions: Advertising Effect and Advertising Appeal as Mediators
Wiley | 2013|Keywords: Advertising effect, Advertising appeal, Advertising spokesperson -
A narrative review of alcohol control policies in Latvia between 1990 and 2020
Wiley | 2023|Keywords: advertisement -
The Effects of Direct-To-Consumer-Advertising on Mental Illness Beliefs and Stigma
Online Contents | 2017|Keywords: Advertisement -
Monitoring speed before and during a speed publicity campaign
Elsevier | 2016|Keywords: Publicity campaign -
Changes in Recall to E-Cigarette Advertisement Exposure among Florida Youth, 2016–2019
Taylor & Francis Verlag | 2021|Keywords: tobacco advertisement -
Our Master's Voice : Advertising
Catalogue medicine | 2020|Keywords: Advertising & society, Advertising -
The effect of influencer marketing of food and a “protective” advertising disclosure on children's food intake
Wiley | 2019|Keywords: food advertisement -
Global benchmarking of children's exposure to television advertising of unhealthy foods and beverages across 22 countries
Wiley | 2019|Keywords: advertising -
Mapping the landscape of urology: A new media‐based cross‐sectional analysis of public versus academic interest
Wiley | 2018|Keywords: publicity -
Are Australian regulatory codes adequate in scope to protect youth from alcohol advertising?
Wiley | 2021|Keywords: Alcohol Beverages Advertising Code, Alcohol Advertising Review Board, alcohol advertising -
Determinants of compulsive buying behavior among young adults: The mediating role of materialism
Wiley | 2017|Keywords: TV advertisement -
Magazine alcohol advertising compliance with the Australian Alcoholic Beverages Advertising Code
Wiley | 2007|Keywords: advertisement, promotion -
Evaluating the Content of Advertisements for Dietary Supplements in Malaysian Women’s Magazines
Online Contents | 2012|Keywords: advertisement -
Why the “sea of same”? A qualitative look at DTCA within the larger context of healthcare marketing
Taylor & Francis Verlag | 2020|Keywords: Advertising ethics, advertising practice, direct-to-consumer pharmaceutical advertising -
‘It's like a drink you'd have before you go to a party’: Analysis of a Vodka Cruiser advertising campaign
Wiley | 2018|Keywords: advertisement as topic -
You are a medical photographer and your brief is wide
Taylor & Francis Verlag | 2017|Keywords: advertisement -
Evaluation of Risk Versus Benefit Information in Direct-To-Consumer (DTC) Prescription Drug Television Advertisements
Online Contents | 2018|Keywords: pharmaceutical advertising, advertising -
Marijuana Promotion Online: an Investigation of Dispensary Practices
Online Contents | 2018|Keywords: Advertising
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