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Which Brand’s Posts Drive Customer Engagement? Evidence from Greek Wine Brands’ Posts
Free accessSpringer Verlag | 2024| -
Online Marketing Strategies Used in the Promotion of Dietary Supplements in Romania
Free accessSpringer Verlag | 2024| -
Tourism Industry’s Synergies with Cultural and Creative Industries as Marketing Tools: The Case Study of Film-Induced Tourism in Greece
Free accessSpringer Verlag | 2024| -
Artificial Intelligence’s Revolutionary Role in Search Engine Optimization
Free accessSpringer Verlag | 2024| -
Exploring Gender Differences: The Relationship Between Personality and Teleworking Preferences
Free accessSpringer Verlag | 2024| -
Social Media Use for Covid-19 Related Information: Generation X, Y and Z Differences
Free accessSpringer Verlag | 2024| -
Capturing Destination’s Cognitive and Affective Image on Social Media. The Case of Pafos, Cyprus
Free accessSpringer Verlag | 2024| -
Factors Affecting Pay TV Consumption: An Exploratory Study in Greece
Free accessSpringer Verlag | 2024| -
The Effect of Political Marketing on the Electoral Behavior of Greek Voters
Free accessSpringer Verlag | 2024| -
The Changing Consumer Landscape in the Wake of COVID-19 in Greece: Trends, Insights and Implications
Free accessSpringer Verlag | 2024| -
Smart Participatory Methodologies for Sustainable Cultural Tourism in Rural Areas
Free accessSpringer Verlag | 2024| -
The Use of Social Media in Higher Education. The Case of Greek Universities
Free accessSpringer Verlag | 2024| -
Higher Education Students’ Necessity to Be Educated About the Concept of Water Footprint
Free accessSpringer Verlag | 2024| -
Exploring the Hospitality of Mount Athos’ Monks: Insights from Visitors Impressions
Free accessSpringer Verlag | 2024| -
Human Resources Literature After Covid-19: A Human Versus AI Analysis
Free accessSpringer Verlag | 2024| -
Social Media Influencers’ Perceptions on Consumers’ Buying Behavior—An Exploratory Study
Free accessSpringer Verlag | 2024| -
“In Search of an ‘I’ and a ‘We’ in ‘Team’”: A Group-Analytic Tool for Teaching Teamwork
Free accessSpringer Verlag | 2024| -
Spatial Redesign Examples on Boosting the Identity of a Region Through Tourism Practices
Free accessSpringer Verlag | 2024|
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