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Market knowledge dimensions and cross-functional collaboration: Examining the different routes to product innovation performance
Tema Archive | 2007|Keywords: Erzeugnis (Produkt) -
Improving cost effectiveness in an existing product line using component product platforms
Tema Archive | 2010|Keywords: Erzeugnis (Produkt) -
Signaling status with luxury goods: The role of brand prominence
Tema Archive | 2010|Keywords: Erzeugnis (Produkt) -
Effects of e-waste regulation on new product introduction
Tema Archive | 2009|Keywords: Erzeugnis (Produkt) -
Brand experience: What is it? How is it measured? Does it affect loyalty?
Tema Archive | 2009|Keywords: Erzeugnis (Produkt) -
Conversion of CO2 into biomass by microalgae: how realistic a contribution may it be to significant CO2 removal?
Tema Archive | 2012|Keywords: Erzeugnis (Produkt) -
Identification of the optimal product configuration and parameters based on individual customer requirements on performance and costs in one-of-a-kind production
Tema Archive | 2008|Keywords: Erzeugnis (Produkt) -
Energizing the reseller's sales force: The power of brand identification
Tema Archive | 2010|Keywords: Erzeugnis (Produkt) -
Delight by design: The role of hedonic versus utilitarian benefits
Tema Archive | 2008|Keywords: Erzeugnis (Produkt) -
Effect of service transition strategies on firm value
Tema Archive | 2008|Keywords: Erzeugnis (Produkt) -
Does in-store marketing work? Effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Tema Archive | 2009|Keywords: Erzeugnis (Produkt) -
Technology convergence: When do consumers prefer converged products to dedicated products?
Tema Archive | 2009|Keywords: Erzeugnis (Produkt) -
Asymptotic optimality of order-up-to policies in lost sales inventory systems
Tema Archive | 2009|Keywords: Erzeugnis (Produkt) -
Product innovations, advertising, and stock returns
Tema Archive | 2009|Keywords: Erzeugnis (Produkt) -
On the relationship between inventory costs and variety benefits in retail assortments
Tema Archive | 1999|Keywords: Erzeugnis (Produkt) -
Managing the design/environment interface: studies of integration mechanisms
Tema Archive | 2007|Keywords: Erzeugnis (Produkt) -
Design of single assembly line for the delayed differentiation of product variants
Tema Archive | 2010|Keywords: Erzeugnis (Produkt) -
Promoting brands across categories with a social cause: Implementing effective embedded premium programs
Tema Archive | 2010|Keywords: Erzeugnis (Produkt) -
The "I designed it myself" effect in mass customization
Tema Archive | 2010|Keywords: Erzeugnis (Produkt)
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